With the expansion of Facebook, came a great business opportunity. It is no longer only used to reconnect with old friends or create a profile about yourself showcasing your life through pictures, posts and comments. It is a great way to communicate messages to people without using hard sell tactics. The idea behind "Facebook advertising" is brilliant. It requires the consumer to seek them out from a wide range of other similar products or services due to an already established interest in the consumers mind. The consumer seeks out brands, services, etc. on Facebook and can "Like" the page so everyone knows you are interested in it, creating buzz.
This consumer generated buzz is essential to advertising. The music industry has gained exponential benefits through Facebook. It allows for the musician to create their own page with information about themselves, the band, their music, etc. and basically advertise for free. The best type of advertising too, consumer generated word of mouth (or rather word of Facebook).My cousin, Ryan Vyner, is in a band and I interviewed him about his experience with getting their name out there using Facebook as a key tool to their success. "Facebook has really helped Flawless Escape expand our listener base because it is available for everyone to see and interact with," Ryan Vyner said. "Facebook brings the band to life allowing us to comment and update our listeners on anything and everything, it is a great tool to use for any business venture".
There you have it folks, Facebook IS advertising for music.

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